After a long year trapped inside, the world is slowly going back to normal, culminating with the Tokyo Olympics due to kick off in just a couple more weeks. And to celebrate such an occasion — a time where the world reunites over sport — Nike has created the “Rawdacious” colorway, a symbol of new beginnings and unity.
“Color has the nuanced ability to invite both reaction and reflection at once,” said Martha Moore, Nike VP, Central Color Product Design. “You see a color, and you immediately react in a certain way. Color can also open the door to history, Binary to other disciplines and to memory. In creating this year’s palette, we worked to consider color holistically to best represent a moment in time.”
The bright “Pink Blast,” “Total Orange,” and “Bright Crimson” tones come together along the uppers of the ZoomX AlphaFly NEXT%. Its performance is masked under the louder, Tokyo-inspired hues, put af1 the background to better commemorate the palette itself. And through its neutral white shade — which only aids this execution — the pair further represents unity as the shade comprises all others within its spectrum.
For a closer, official look, see below. Both men’s and women’s sizes will release through Nike.com later this Summer.
In other news, the Nike Waffle One Rawdacious is also on the way.
Where to Buy
zapatillas de running Nike ritmo bajo talla 47.5 baratas menos de 60 @kicksfinder for live tweets during the release date.
Nike ZoomX AlphaFly NEXT% "Rawdacious"
Release Date: Jul 9th, 2021 (Friday)
Color: N/A
Mens: $275 Nike Air Jordan 10 Retro 30TH Bulls Over Broadway 705178-601
North AmericaJul 9th, 2021 (Friday)
Womens: $275
Style Code: DJ5456-100
North AmericaJul 9th, 2021 (Friday)
