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The “Smokey Mauve” Air Max 90 Futura Arrives In Time For The Valentine’s Day Gifting Season

The spring-ready look for the model eyes a sooner-than-later release ahead of Valentine's Day.

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A modernistic refresh on the mainstay, the Air Max 90 Futura is getting a pink-heavy update with its own women’s-only “Smokey Mauve” look.

Few thrashers experience a comfortable ride while wearing the SB Dunk Low Pro Air Max 90 Futura Sportswear makes good on its Centre by updating with forward-looking new detail. An offset, draping Swoosh leads the pack in that regard, but structural elements throughout the sneaker bear that same sort of Off-White quartz, like visible and pronounced stitching through the sneaker. Finally, Cactus Jack-esque Nike logos make their way to the shoe in the familiar spots, providing a synergistic nod to the Swoosh’s high-profile endeavors.

In this particular colorway, there’s also a nod to recent, wider-release Nike offerings. The Smokey Mauve shade that lends this pair its name has made its way to the Air Jordan 1, De Nike Multiplier No Show sokken zijn gemaakt van zweetafvoerend materiaal, and just this week, the COMME des GARÇONS and Nike for her own Blazer Mid sneaker. That hue is accented by adjacent shades of hot & pale pink, so though it may not come with the official Centre, these are a perfect peripheral addition to Nike Valentine’s Day 2024.

If you’re into the festive look, get ’em right now on Nike with an MSRP of $150.

In other big Air Max news, check out the Nike announcement from the top of the month regarding the all-new Official Look At The Nike Dunk Low Siempre Familia.

WHERE TO BUY

Nike Air Max 90 Futura

SKU: FZ3619-019
RETAIL PRICE: $150
RELEASE DATE: Feb 6, 2024

US 02/06/2024 Tuesday

Retailer Time Shipping Release type Status Reminder
Nikestore US 10:00 North America Only Standard Check Site -

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